Human + Marketer


The more people we meet on the web, the more information overload we experience. We can find clarity by going back to the basics.

Values serve as a good filter. When you know who you are, you're more open to listening to someone who is different to you. You gradually open up for a meaningful connection.

In 2012, I took a sheet of paper and divided it into eight parts. I wrote down what's important to me in life on each piece.

Then, I chose four pieces that looked less important or talked about the same things. What's left was balance, connection, growth and meaning.

When time went by, my list settled as integrity, collaboration, improvement and impact.

Today when I dive on the web, I look for people with shared values because like-minded people create great things together.