Ruta promotes an idea — life is for discovering oneself through creative action.
What a world would we live in if everyone activates their authentic selves and creates value? Who wouldn’t enjoy wearing hats of an entrepreneur and a creator? In reality, the journey of creating something out of nothing is shaky. Creativity brings both, a sense of purpose mixed with information overload.
Knock knock. That’s where Ruta finds her purpose. For entrepreneurs and innovative projects, Ruta brings enthusiasm and structure, and helps to bring ideas to life.
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‘Oh, I practise what I preach.’ she says. Ruta’s life is quite an experiment indeed, a true story fuelled by questions:
– How do people grow?
– How do ideas spread?
– How might we co-exist?
Hats is a nice metaphor to explain Ruta’s journey.
The first hat is a Facilitator, before Ruta knew such a role exists! The story goes – ‘How do people grow?’ (2008) ignited her passion for facilitation. After graduating in business in Lithuania, in 2010, Ruta moved to Dublin, Ireland. Here, she worked in EdTech, run educators communities and hackathons, mentored startups on marketing, hosted design sprint workshops and trained new facilitators, made online courses for entrepreneurs (with LearnDash) and taught websites how-to. Since 2021, Ruta is present in Lithuania, where she co-designs workshops on 21st century competencies aka soft skills. Bringing people on the journey of discovery makes her heart sing! Even when Ruta makes websites, her Irish clients receive discovery sessions prior web design.
The second hat is a Web Designer. But Ruta fell in love with technology through questioning ‘How do ideas spread?’ (2010) and digging into marketing prior web design. This explains why she makes websites with a marketing mindset. Yes, to positioning! Making the point is a challenge she accepts with joy. Ruta loves co-designing websites that are clear, secure, fast, beautiful. Accessibility matters. Since 2015, Ruta makes websites with Elementor for WordPress, which equips entrepreneurs with digital skills of updating their ecommerce websites. Also, curiosity led Ruta to co-create a knowledge network with WeFindX (2015), but that’s a story for a virtual coffee!
The third hat is a creator and philosopher. ‘How might we co-exist?’ pushed Ruta out of the city of Dublin (2019) into the wilderness of West Cork and Lithuanian forests. This quest opened the doors into worlds of regeneration, living systems and experimentation with conceptual art (in Design Science Studio).
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Ruta practises an ecosystem approach to work; she loves collaborations between cultures, disciplines, industries. Knowledge travels! She make websites with a brand designer in Argentina/Colombia and a business coach in Ireland (helping sensitive entrepreneurs to establish online). Also, Ruta is active in public sector through facilitation projects with Kurybines Jungtys (LT).
