
Ruta promotes an idea — life is a playground where everyone co-creates value. Yes, ideas shape our culture.
But creativity is messy. The fear of unknown is real, in fact! Unless someone brings in a map and toys to play with.
I’m a developer living in the forest. In my view, life is a playground where everyone creates value. I offer structure for bringing ideas to life.

Fun moments together
Frameworks to make projects easier
Empathic and clear communication
Modern web tools for our collaboration

Welcome creativity to your life, discover more about your true self and nurture soft skills. My workshops are hands-on, even if we connect over a video call.

Claim your space online. Choose me as your Web Designer, if you seek a friendly tech guidance and a professional authentic website that grows with you!
Ruta wears 3 hats: a facilitator, a designer and a hobbyist social innovator. To every project, she brings enthusiasm and structure.

Establish a professional online presence through a modern website that's yours

Discover new ideas for your business or organisation with a structured process to innovation

Looking to make an impact towards SDGs? Let's explore collaborations.

Activate your authenticity online with your personal brand or a brand for your business

Establish a professional online presence through a modern website that's yours

Discover new ideas for your business or organisation with a structured process to innovation




Ruta’s name means a herb, a friend and a path. Grandpa said Ruta is like a river.
No wonder why she loves questions:
Inspired by the forest where she lives, Ruta dances with the system of life. She questions, prototypes, and makes sense. Whatever gems she finds, she turns them into projects and services.
My background blends the opposite forces: structure and non-linear thinking. But I love making up “spells for nurturing ideas”!
Any vision gets closer to reality when it’s seen. No matter a size or a domain of a dream, making that first step is essential, even if that would be the first sentence about the idea voiced to a stranger or the first version of a website forwarded as a link to a friend.
It turns out the dream gets closer and closer to a real thing in steps and with feedback loops. This is ‘Prototyping Dreams’!
Source: design thinking and leverage points from system thinking
The journey of creating something out of nothing is shaky. So here, calling in the opposite forces helps with taming the creativity wave.
I call it a ‘Soft and Punchy’ toolkit, where self-care and empathy helps to find the common ground, but decision-making with critical thinking helps to move forward.
Source: life
Whether I use creativity in business, technology, arts or community, I love small and doable projects or cycles of milestones. This is how a ‘Turbo Snail’ creates!
Source: technology startups (OKR, agile, kanban)
In the moment of curiosity, let’s capture the feeling and take that step. Speed matters here. Instead of letting an inner critic to imagine all the possibilities why it wouldn’t work, cultivating the gut feeling and rapid spontaneous action is key. I call it ‘Chancing’, as ‘taking a chance in life’.
Source: butterfly effect from chaos theory
Creativity doesn’t appear in the vacuum. A dialogue with a stranger, holding an object in my hand, a stupid question, all work like prompts and gates into the world of creating.
I call it ‘every idea needs a mirror’ which means interaction fuels the creative process.
Source: feedback loops in systems thinking
It turns out that creating something out of nothing is a cycle. Nah, it wasn’t a waste spending that time on 2 passion projects. Exploration time fuels deeper understanding of self and more interesting ideas.
Welcome to the process of ‘Deep Roots, Sweet Fruits’!
Source: living systems
There’s a Universe inside all of us. But we forget about our nature. I offer structure for soft skills development.

Creative energy is wild. Exciting! And confusing? I offer structure for bringing ideas to life.


I’m 2in1 kinda human. I’m a web developer and a creative learning facilitator.
So yes, I love activating curiosity in everyone I meet, as much as I love making web projects flow easily.
Thanks to a background in tech startups, I love making things happen.
On the other hand, I’m fascinated by people, which helps to empathise with your audience.